close

Login or Signup

close

Login or Signup

08 Apr 2022

Witzeal, the company that offers card games, casual games, and fantasy sports claimed yesterday that it surpassed 29 million registered users. The company said it has been on a  growth trajectory ever since it started its operations and has a seen rapid jump in the user base.  

Ankur Singh, CEO and founder of Witzeal in January said that the unprecedented time of pandemic has had a poignant effect on various sectors globally.

The company currently has 17 games in its portfolio, clogging in 1.2 million daily active users monthly.  The company it has also strengthened its senior leadership team and is working towards on-boarding resourceful talent from various sectors who will help the company reach more such milestones. 

Witzeal has recently appointed Mr. Naveen Goswami as Head of Innovation, Mr. Peush Bery as Head of Product Development and Strategy and Yogvinder Singh as Head of Technology.

Sharing his views on reaching the milestone, Mr. Ankur Singh, said, “Witzeal has always  endeavoured to give its users an unparalleled gaming experience. We are delighted to have reached this milestone and excited to unravel more such milestones in the coming future. We are constantly 
working towards innovating and providing newer opportunities for our users to keep them engaged. It is the most exciting time to be in the gaming industry as we have seen a very progressive growth in this sunrise sector across verticals. This aligned with the recent Karnataka judgement has given us the much-needed boost to work harder to provide seamless and innovative gaming experiences to our users. We also pride ourselves of having a strong team each coming from a diverse background and 
bringing in the expertise that has helped us reach where we are today.”

To further help the brand increase its reach and engage users, Witzeal said it has established a strong marketing team. Furthermore, with a marketing budget of Rs. 200 crores for the year 2022 -2023,  the Company plans to utilise this budget for marketing and branding exercise to garner more visibility and to showcase the work and to attract and retain users on the platform.  

Apart from this, Witzeal has recently, also partnered with prominent OTT and UPI platforms like Disney Hotstar, MX Player, Google, Facebook, Wynk Music, Phone Pe, etc with an aim to widen its  user base and reach out to a larger target audience. The partnership will entail banner advertisements on the OTT and UPI applications along with OEMs, Google, Facebook, Programmatic.

On the CSR front, the company has already spent INR approx. 26 lakhs during the current fiscal (2021-22) with a mission to support children across various verticals including facilitating education, and empowering students through scholarship programs and grants.

Share this Article

Trending Articles

Read breaking stories and latest news on gaming from India and around the world.

Illegal Indian betting money used to sponsor Pakistan cricket

Gaming

Illegal Indian betting money used to sponsor Pakistan cricket

Team G2G
17 May 2022
How to Regulate Online Gaming Platforms in India

Gaming

How to Regulate Online Gaming Platforms in India

Shrinivas Nayak
16 May 2022
Meghalaya: Congress joins chorus against gaming law

Gaming

Meghalaya: Congress joins chorus against gaming law

Team G2G
16 May 2022
Nazara reports 273% growth in PAT for FY21-22, to foray into web 3.0 games

Gaming

Nazara reports 273% growth in PAT for FY21-22, to foray into web 3.0 games

Team G2G
15 May 2022
BCCI Awards Title Sponsorship of Women's T20 Challenge 2022 to My11Circle

Gaming

BCCI Awards Title Sponsorship of Women's T20 Challenge 2022 to My11Circle

Team G2G
15 May 2022
MP High Court to hear petition seeking action against celebrities for promoting online gaming

Gaming

MP High Court to hear petition seeking action against celebrities for promoting online gaming

Team G2G
15 May 2022

Latest Videos

Check out the latest news videos, interviews, explainer and many more covering wide range of gaming topics.

Show All Videos

All Gaming Articles

Get latest industry updates directly into your inbox.